Where Authors Learn, Grow, and Get Inspired

Discover tips, insights, and personal thoughts from best-selling author Lance Luke — written to guide and inspire writers on their publishing journey.

How Scammers Are Hijacking the Self-Publishing Industry Using Fake “Amazon” Services

The Power of Self-Publishing: Taking Control of Your Message

In recent years, a troubling trend has been unfolding within the self-publishing industry: an explosion of fake “Amazon” services preying on authors. These scam companies manipulate...

Writing a book is a major achievement, and for experts, entrepreneurs, and thought leaders, it’s one of the most powerful ways to establish credibility. However, the publishing landscape has evolved, and today, self-publishing gives authors...

August 6, 2026

By Lance Luke, National Building Expert & Best-Selling Author

August 6, 2026

By Lance Luke, National Building Expert & Best-Selling Author